💘 Your Dating App Bio Is a Copywriting Brief in Disguise

HOW TO MAKE IT WORK HARDER (FOR DATES AND DEALS)

Hey there Beauty Insider,

You didn’t hear it from me but…

Writing about yourself is hard enough when you’re launching a brand or updating LinkedIn.

But when it’s just you — no team, no job title, no talking points — it’s next-level vulnerable.

That’s why I’m not here to judge your dating app bio.

I’m here to help you make it feel like you - confident, magnetic, emotionally fluent and with a touch of The Beauty Copywriter sparkle (naturally).

Because whether you’re looking for love, a soft launch, or just someone who understands voice notes are a love language: your words are doing the heavy lifting.

And once you know how to write this?

Writing anything — captions, intros, DMs — gets easier. Trust me.

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⚡ Why This Feels So Awkward (and Why You’re Not Alone)

This isn’t about you being bad at writing.

It’s about you being brilliant at thinking aaaaand sometimes overthinking…

You don’t want to oversell. You don’t want to undershare.
You’re trying to say “I’m selective” without sounding like a list of demands.
You want to feel like yourself — just with better lighting and a smarter one-liner.

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🧲 The 3 Energies Most Bios Give Off — And How to Shift Them

1. Low-effort = Low expectations

“Here for a good time not a long time.”
✅ Try: “Emotionally intelligent flirts to the front, please.”

2. Oversharing = Self-protection

“Divorced, done with games, looking for something serious.”
✅ Try: “Doing the inner work — and looking for someone who’s done theirs.”

3. Vague = Vanilla

“Looking for something real.”
✅ Try: “Something real… ideally over spicy margs and Spotify links.”

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💡 A Better First Line (Yes, Like a Hook)

Strong openers don’t just apply to reels and press releases. Try one of these instead: